Following your
instincts is essential. It gets better with age. Obviously. Because how many
times have you got out of something after suffering a disappointment or setback
– when your instincts had said to you that the activity in question had its
drawbacks? And, of course, the more entrepreneurial and the lass risk averse
that you are, then the more likely you are to plunge in and dismiss any
niggling doubts.
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In his
brilliant book ‘Blink’, the award-winning author Malcolm Gladwell examines and
proves that, on balance, a decision taken in five seconds will get you the same
or better net results, than one taken after agonising days or weeks of
evaluation; or after investment in deep and thorough research and analysis.
Think how your
gut-feel told you in five seconds whether you could or could not hire that
person as an employee, or make that investment, or buy that property. Think how
your gut-feel told you about relationships and important situations. Even which
direction to take when you are lost on a car journey. So follow it and have
utter faith in it.
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For The Master Entrepreneur
1.
I will enjoy my faith in my
instincts to know when a course of action is right
2.
When I have doubts, I will
recognize how tough this is to acknowledge them. But again I will have utter
faith and be ready to walk away fast, because I know that the Universe has lots
of opportunities for me right up ahead.
3.
When others ask my advice I
will give them an honest and instinctive re-action and be totally realistic
about my views on the pros and cons.
4.
I will use my instincts as a competitive strength when it comes to a new innovation or course of action. My
resourcefulness and zeal will enable me to exploit an emergent opportunity with
immediate new strategies and tactics
For the Cautious Optimist
1.
I must follow my instincts
more, whatever the scenario
2.
When an opportunity looks
ideal, I must balance my nagging doubts with a spirit of ‘I will prevail’. I
should create a fallback plan if further analysis proves my instincts wrong,
but I should proceed regardless, albeit cautiously and in small
bite-sized-chunks.
3.
If my instincts tell me
something doesn’t look right then I should have more faith in them. Rather than
agonise over deep time-consuming analysis, I should have the confidence to drop
that option and just move on.
4.
I will build my abilities tofollow my gut feel. I can use idle time (perhaps in traffic or while you are
frustrated in a queue) to think this through. By taking previous examples of
success and failure – in my life or in the lives of others that I respect – and
thinking through my own perspectives it will help me understand. I will reflect
on ‘how I would have felt’ and ‘what would I have done’. Most importantly, how
would I have held the courage to go ahead and commit resources, even against
the supposed ‘better judgment of close advisors or friends?’
When you read
the biographies of successful entrepreneurs or courageous leaders, it is often
one small decision that made all the difference. Look carefully for these and
try to adopt the thought processes and confidence that these winners displayed.
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